A ‘Brilliant’ New Website Helps Anglers Find the Perfect Fishing Spot

A new mobile-friendly interactive website has been launched today (9th June) to help anglers, and would-be anglers, find the best spot to fish.

Fishinginfo.co.uk provides everything needed for a fishing trip, from searching for fishing spots to what the weather is doing and live water levels to information on buying a rod licence and where to buy kit.

With so much information available to anglers, Fishinginfo.co.uk provides a vital source of reference to all things fishing within a single website. It also gives information on tackle shops, angling clubs and coaches. Free registration allows anglers to receive all kinds of useful information, save their favourites and build up a series of links, which will help them to make the most of their day’s fishing.

Produced by the Angling Trust in partnership with the Environment Agency, Met Office and Post Office, Fishinginfo.co.uk is part of a major nationwide drive to increase participation in angling.

Launching on 9th June 2015Fishinginfo.co.uk will initially be fronted by the popular comic actor Paul Whitehouse.  Paul, an Angling Trust Ambassador, was very keen to get involved, even reprising the ‘Brilliant Kid’ character made famous by the hugely successful BBC comedy series ‘The Fast Show’.

A special launch film starring Paul as the ‘Brilliant Kid’ talking about how ‘Fantastic’ fishing is will be available from the launch date at http://youtube.com/fishinginfoukat. Advertising in the national angling press plus a social media campaign will support the launch.

Paul Whitehouse commented:

'It was a pleasure to get involved and put something back into a sport that I have loved since I was a kid. I enjoyed playing ‘Brilliant Kid’ again in what will probably be his last hurrah. I hope that anglers and fans of the ‘Fast Show’ will enjoy the film, If we can encourage any more people to take up fishing then it will have been worth it.'

Angling Trust Chief Executive Mark Lloyd commented:

'We are delighted to be launching Fishinginfo.co.uk. This new website will really make a difference for anglers looking to find new places to fish or getting back into fishing after taking some time out due to the pressures of family life.  We urge all anglers, clubs and fisheries to use the update feature on the site to ensure that information is correct.  We also want to make buying a rod licence as quick and simple as possible so our direct link to the Post Office website should help with that.

Our launch is made even more special in that Paul Whitehouse is fronting our campaign. Paul is a very keen angler who supports the vital work carried out by the Trust. We hope our ‘Brilliant Kid’ film will appeal to anglers and non-anglers alike, attracting a wider audience and growing participation in the sport we all love.'

Sarah Chare, Head of Fisheries at the Environment Agency, said:

'The Fishinginfo website is a fantastic new resource for all anglers and those wanting to get started. We are really pleased to have contributed to this initiative – another great example of how rod licence money goes back to benefit those who go fishing. Fishing is an excellent way to enjoy the outdoors, has great health, welfare and educational benefits and it is important to our economy.  A coarse and trout rod licence is only £27 for the year and it is easy to buy online from the Post Office website which can be also be accessed through FishingInfo.co.uk.'

Fishinginfo.co.uk is designed for use on mobiles and tablets as well as your home or work computer.